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Role of individual customers in development of banking products in the context of open innovation concept and demand approach to innovations

Object's details: Role of individual customers in development of banking products in the context of open innovation concept and demand approach to innovations

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Structure

Journal of Economics and Management.

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Description

Title:
Role of individual customers in development of banking products in the context of open innovation concept and demand approach to innovations
Group title:
Journal of Economics and Management
Creator:
Kieżel, Małgorzata
Subject and Keywords:
open innovation
;
prosumption
;
retail banking
;
user-driven innovation
Subject Headings:
Private banking
Description:
Journal of Economics and Management
;
Vol. 22 (4)
;
ISSN 1732-1948
Publisher:
Publishing House of the University of Economics in Katowice
Place of publishing:
Katowice
Date:
2015
Resource Type:
artykuł
Resource Identifier: oai:www.sbc.org.pl:272426
Language:
eng
Published by:
Biblioteka Główna Uniwersytetu Ekonomicznego w Katowicach

Object is located in the collections:

Educational materials

Cultural and industrial heritage

Publications of the Participants

Publications of the Participants

Akademia Ekonomiczna

Publications of the Participants

Uniwersytet Ekonomiczny

Additional information

Creation date: 2017-06-05
Last modification date: 2023-09-28
Content object's number of views: 89
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Information on financing

The project is co-financed by the European Union from the European Regional Development Fund under the Regional Operational Program of the Silesian Voivodeship for the years 2014 - 2020 Silesian Digitarium. Digitization and access to the resources of cultural institutions of the Silesian Voivodeship.

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