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Information and communication technologies as a source of marketing innovations in retail – trends

Object's details: Information and communication technologies as a source of marketing innovations in retail – trends

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Structure

Journal of Economics and Management.

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Description

Title:
Information and communication technologies as a source of marketing innovations in retail – trends
Group title:
Journal of Economics and Management
Creator:
Reformat, Beata
Subject and Keywords:
information and communication technologies
;
retail
Subject Headings:
Marketing
Description:
Journal of Economics and Management
;
Vol. 23 (1)
;
ISSN 1732-1948
Publisher:
Publishing House of the University of Economics in Katowice
Place of publishing:
Katowice
Date:
2016
Resource Type:
czasopismo
Resource Identifier: oai:www.sbc.org.pl:272239
Language:
eng
Published by:
Biblioteka Główna Uniwersytetu Ekonomicznego w Katowicach

Object is located in the collections:

Educational materials

Cultural and industrial heritage

Publications of the Participants

Publications of the Participants

Akademia Ekonomiczna

Publications of the Participants

Uniwersytet Ekonomiczny

Additional information

Creation date: 2017-06-02
Last modification date: 2023-05-25
Content object's number of views: 65
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Information on financing

The project is co-financed by the European Union from the European Regional Development Fund under the Regional Operational Program of the Silesian Voivodeship for the years 2014 - 2020 Silesian Digitarium. Digitization and access to the resources of cultural institutions of the Silesian Voivodeship.

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